According to the results of a recent survey conducted in the United States, around 32 percent of surveyed participants belonging to Generation Z were interested in trying beauty and personal care products that are vegan. This rate was slightly lower for millennials at 28 percent.
Interest in vegan beauty and personal care products in the United States in 2021, by generation
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Share of respondents
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The source asked the following questions: "Which of the following beauty/make-up trends are you interested in trying?". Additional information form the source reports that the survey is expanded to a North American sample and totals reflect the views of 13-39-year-olds in both the U.S. and Canada.
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Ypulse. (October 15, 2021). Interest in vegan beauty and personal care products in the United States in 2021, by generation [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1295879/interest-in-vegan-beauty-products-united-states/
Ypulse. "Interest in vegan beauty and personal care products in the United States in 2021, by generation." Chart. October 15, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1295879/interest-in-vegan-beauty-products-united-states/
Ypulse. (2021). Interest in vegan beauty and personal care products in the United States in 2021, by generation. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1295879/interest-in-vegan-beauty-products-united-states/
Ypulse. "Interest in Vegan Beauty and Personal Care Products in The United States in 2021, by Generation." Statista, Statista Inc., 15 Oct 2021, https://www.statista.com/statistics/1295879/interest-in-vegan-beauty-products-united-states/
Ypulse, Interest in vegan beauty and personal care products in the United States in 2021, by generation Statista, https://www.statista.com/statistics/1295879/interest-in-vegan-beauty-products-united-states/ (last visited July 22, 2024)
Interest in vegan beauty and personal care products in the United States in 2021, by generation [Graph], Ypulse, October 15, 2021. [Online]. Available: https://www.statista.com/statistics/1295879/interest-in-vegan-beauty-products-united-states/